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Franklin College

Brand design, environmental signage, email/web design, print design 

Creating content for the rebranding of UGA's Franklin College, "You Belong Campaign"

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As the graphic design intern, I am working closely with the Director of Communications and Dean of Franklin to create a new campaign for the college. The premise: "You Belong In Franklin." As one of the oldest colleges in UGA, Franklin is comprised of over 80 degree programs, from theater to microbiology. 
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This project consisted of independent research for the school. I began by visiting campus facilities and gathering data about its history. I was inspired by classical architectural structures in my design of new icons to represent the diverse degree programs within the college. Ultimately I proposed to utilize these into a pattern design that better reflects a comprehensive identity to the Franklin College brand.
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